The DeKalb Chamber Membership Committee helps to plan and evaluate the Chamber's overall programs and membership offerings including, but not limited to, workshops, seminars, and networking events. Also works to recruit and retain current and new members by managing and auditing the Member Contact Timeline, offer innovative ideas, and ensure all members are having a valuable experience.
This committee meets monthly on the 1st Wednesday of the month from 10:00 AM to 11:00 AM. Some meetings may have been adjusted from their original schedule due to holidays or Chamber events. The DeKalb Chamber Economic Development Committee works with DeKalb County to recruit and retain industry. Its mission is to advocate, partner, and engage to ensure a vibrant business community in DeKalb County.
This committee meets quarterly on the 1st Tuesday of the month from 10:00 AM to 11:00 AM. Approximately 93% of all web traffic is via a search engine. Are prospective customers finding your site or are you missing out on revenue opportunities? By optimizing your web site for search engines, you can tap into your target market when they are actively seeking information about your product or service. Search engines, such as Google, rely upon key drivers for ranking organic listings. Learn how these key drivers affect your organic and local search results and how you can connect with customers in a digital world!
Course Outline
Agenda:
SEO definition
Site Structure
Content
Time
Links
How SEO Drivers affect traffic
Tools and Resources
Q and A
Learner Outcomes
Attendees will gain an understanding of:
Search Engine Optimization terms
What the key drivers of SEO drivers
How to use key drivers to increase traffic
Best practices for each of four key drivers The DeKalb Chamber Governmental Affairs Committee speaks on behalf of the business interests of DeKalb County industry ensuring that DeKalb County remains a place that is competitive locally and statewide.
This committee meets monthly on the 1st Thursday of each month from 10:00 AM to 11:00 AM. Are you thinking about becoming your own boss? Our Starting a Business Course covers all areas that are involved in starting your own business. This class will cover important tools and resources a business owner needs to establish a solid foundation during its early formative years. Often, new business owners ''don't know what they don't know''. This class will equip you to be able to ask all the right questions as you are planning and forming your brand new business.
Course Outline
Getting Started
Is your Business Idea Feasible?
Financing Your Business
Building Your Team
Operating Your Business Legally
Putting it all Together
Learner Outcomes
Detailed understanding of how to determine the feasibility of your business idea or framework using market research and competitive analysis
Basic knowledge of how to estimate start-up expenses for your business and overview of options for start-up financing, and requirements to pursue financing options
Ability to differentiate between different legal structure options for business formation
Overview of important individuals to include on your team when making plans and executing business formation This course explores the key factors that retail buyers consider when evaluating Consumer Packaged Goods (CPG), Wellness, and Beauty brands. Understanding what makes a brand stand out and attract buyers is crucial in the competitive retail industry. This class will provide insights into what retail buyers are looking for, from the brand's product innovation and market positioning to its financial performance and management team. By the end of this course, you will have a comprehensive understanding of how to position your brand for retail success.
Course Outline
* Overview of the CPG, wellness, and beauty industries
* Importance of brand differentiation
* Who are retail buyers and what do they do?
* Retailer requirements and expectations
* Building relationships with retail buyers
* Key Factors Retail Buyers Look For
* Developing a Winning Pitch for Retail Buyers
* Identifying your target audience and their needs
* Crafting a compelling brand story and message
* Preparing a professional presentation and product samples
Learner Outcomes
*Understand key factors retail buyers consider when evaluating brands for retail success
*Gain insight into the importance of product, packaging, and pricing in attracting buyers
*Recognize the significance of building relationships with retail buyers
*Analyze case studies of successful brands and apply those learnings to your own brand
*Develop a winning pitch for retail buyers that highlights your brand's strengths and
unique selling proposition. The DeKalb Chamber is partnering with Goodwill of North Georgia to present the DeKalb Hiring Event.
Wednesday, July 12th from 10:00 AM to 1:00 PM
Goodwill of North Georgia Decatur Career Center
2201 Lawrenceville Hwy, Ste 200
Decatur, GA 30033
Open to All Businesses in DeKalb County!
Meet & Interview Local Talent
No Cost to Participate
Register Now, Space is limited! A customized step by step integrated action plan that is essential to the success of your business.
Who should attend: Launch (businesses 0-2 years), Growth (businesses 3-5 years), Expansion Startups (businesses 5+ years)
Course Outline
Sections of a Business Plan
Format of a Business Plan
Balance Sheet
Financial Projections
Capital Equipment List
Sources of Capital
Learner Outcomes
Use the business plan tool or template that works for you.
Have a clear understanding of who your customer is.
Start with your company description and proceed step-by-step.
It?s OK if you don?t have all information for each section. You can go back and fill in missing parts later.
Start with a strong financial foundation. Projections are key! Have an Idea? Turn it into a business!
Starting a successful business requires more than a great idea, conviction, and ceaseless energy to make it happen. A thorough Self-Assessment will identify your readiness to begin the journey to Start Your Own Business.
In this Live Online Workshop you will:
evaluate your preparedness to start a business
identify financial and other necessary resources
learn about business legal structures
collect data to build your business plan
You will have the opportunity to have your questions answered both during and at the conclusion of the Workshop.
About Our Instructor
User advocate Peter Hildebrandt has been helping companies make sound business decisions for 35 years. He is the principal in Covetability, a consulting firm specializing in bringing customer data into the design of product offerings. His clients range from high technology Fortune 500 companies to startup businesses. He is on three non-profit boards and plays the string bass professionally in his spare time. Mr. Hildebrandt has been a SCORE mentor for more than five years and has helped thousands of small business owners succeed.
Membership Committee Meeting
Economic Development Committee Meeting
Webinar - Marketing Monday: SEO: How To Rank Up In The Search Engines
Governmental Affairs Committee Meeting
Webinar - Starting a Business
Webinar - Getting on Shelf: What Retail Buyers are Looking for in Consumer Packaged Goods for Health, Wellness, and Beauty Brands
DeKalb Hiring Event
Webinar - How to Write a Dynamic Business Plan
Webinar - Starting a Business - Are You Ready?
