Workshop - Measure the Effectiveness of Your Website & Your Social Media

Today’s consumers heavily rely on the internet to make their purchase decisions. This makes it critically important to ensure that your business is noticed online.

You cannot afford to leave your digital marketing to chance. You need to conduct a comprehensive audit to determine which of your marketing efforts work and which need to be overhauled or even scrapped.

In this Live Online Workshop, you will be guided through the use of audit tools that evaluate SEO, social media, website content, and promotional efforts.

In addition, you will learn how to:

• Track your metrics
• Look for gaps in your sales funnel
• Assess your workflows and processes
• Perform a conversion assessment
• And more