Beyond only operations, running a franchise involves practicing your field, site selection and assessment, zoning, leasing negotiations, permitting, operational excellence, and customer service. It can be expensive and time-consuming to open new corporate locations. This course is going to help you implement strategies to develop a new franchise.

Course Outline

• What is a Franchise? 
• Why franchise your concept? 
• How to evaluate if your concept is ready?
• When to get started with your strategic planning

• Learn different types of franchise structures, including their products and services. 
• Prepare proper documentation and operations for management.
• Understand the benefits of business planning.
• Develop a Marketing Plan and consider the impact of great branding.